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Spring 2026
In this course, students will explore marketing challenges and opportunities in several major areas of healthcare, examine similarities and differences between marketing in healthcare and in other sectors, and learn to apply traditional marketing strategy and tactics in novel ways that embrace the differences that exist between the marketing of health and care and in other sectors.
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Spring 2026
This course explores the financial decisions of firms facing exchange related risks in global capital and product markets. This course examines capital allocation and raising activities in international settings with particular attention to transaction and economic exposure, financial and operating hedging activities, capital budgeting analytics, and global capital sourcing.
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Spring 2026
We live in an increasingly globalized world, yet globalization is under attack in many countries. Has globalization gone too far? There is Brexit, rising economic nationalism in Europe and the United States, and we hear calls for far-reaching protectionism against Mexico and China by the Trump administration. It is time to reconsider the institutions of globalization (WTO, IMF, WB) and the role that international trade, migration, outsourcing
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Spring 2026
The purpose of this course is to deepen students' understanding of the role of ethics in management. The course builds on the conversations begun in the First Year Business Ethics course and addresses several key themes of interest for contemporary managers.
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Spring 2026
This course explores the influence of marketing on individuals and society more broadly. The course will begin at the individual level by covering the fundamental principles of consumer behavior. The course will conclude by introducing and analyzing pro-social marketing, which involves the application of marketing frameworks and techniques to promote individual and collective well-being.
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Spring 2026
The purpose of these courses is to expose students to a wide range of ideas about the practices of management from various points of view, both ancient and modern. The examples of management behavior and effectiveness studied range from outstanding to mediocre and from highly ethical to scurrilous. Students are responsible for reading one book a week chosen from the areas of management classics, classics of civilization, or current management thought and then preparing a one-page paper detailing their opinions about the book and any lessons contained therein. Seminar members meet in discussion groups to compare their thoughts and impressions. By practicing critical evaluation of and reflection on the works and engaging each other and faculty in intense, small group discussions of the concepts, students will be prepared to draw on a wide base for ideas when they face the complex and volatile work environment after graduation. The seminar participants include students and faculty from the Darden School along with interested University of Virginia alumni.
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Spring 2026
The purpose of these courses is to expose students to a wide range of ideas about the practices of management from various points of view, both ancient and modern. The examples of management behavior and effectiveness studied range from outstanding to mediocre and from highly ethical to scurrilous. Students are responsible for reading one book a week chosen from the areas of management classics, classics of civilization, or current management thought and then preparing a one-page paper detailing their opinions about the book and any lessons contained therein. Seminar members meet in discussion groups to compare their thoughts and impressions. By practicing critical evaluation of and reflection on the works and engaging each other and faculty in intense, small group discussions of the concepts, students will be prepared to draw on a wide base for ideas when they face the complex and volatile work environment after graduation. The seminar participants include students and faculty from the Darden School along with interested University of Virginia alumni.
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Spring 2026
This course comprises biographies and company histories that offer insights into the circumstances, personalities, and choices of leaders. The goal will be to reflect on how AI business leaders and your own assessment of the future of AI will affect your career. Weekly discussion sessions will be led by members of the Darden community - faculty, staff, alumnus, or business person - who share a passion for exploring the future of AI in business and its impact on society.
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Spring 2026
The focus of the course is to learn to use well-researched theories about strategy, innovation, and management to understand why things happen the way they do in businesses, and to predict which tools, strategies, and methods will and will not be effective in the various circumstances in which students find themselves.
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Spring 2026
This course is to serve as a capstone for the students in the MBA/MED program. In addition, it will be open to any student who is interested in the education space. The focus of the course will be theories and tools for leadership and innovation in K-12 education, and some applications to higher education. The course will deal with how to lead in a world of multiple and often conflicting stakeholders, and in a world where education of children is high.
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