This course introduces advanced analytical multivariate techniques used in marketing to understand customer and employee attitudes and behavior from data to gain market intelligence plus target and segment customers and employees that maximizes important marketing metrics. Topics include advanced regression techniques, logistic regression, path analysis, cluster and discriminant analysis, and experimental design. You will use SPSS and R.

LPPL 4225 is designed to foster three critical skillsets:  1) The expansion of your self-awareness to enhance your competence as a leader, 2) Learning ways to support and inspire the development of strengths in others, and 3) Combining these skills to improve the effectiveness of your student organizations at UVA by reflecting on the organizational and interpersonal dynamics of those groups.

This course introduces students to the history, politics and leadership legacy of John F. Kennedy. From topics as wide-ranging as tax policy and space exploration to the war in Vietnam, dismantling of the Berlin Wall and the hunt for Osama Bin Laden, the class will trace the impact of a brief Presidency over nearly sixty years and focus on how Kennedy's life, presidency and tragic assassination influenced the leadership styles and impacted public policy.

Students study complex & ambiguous problems like a strategy consultant. The immersive, case-based course gives students the skills & confidence to navigate complex business problems & facilitate discussion around the psychology of decision making teams. Learn hypothesis driven structured problem-solving approach & apply to mock case interviews & live consulting project w/a real-world client. Final case competition is presented to alumni leaders.

Provides a global perspective on cyber security and the impact of cyber threats. Addresses a variety of topics that are all part of the cyber ecosystem, to include current threat trends, defense in-depth techniques, attack case studies, risk management, disaster recovery, security policy, and awareness training. Examines current best practices, compliance requirements, and evolving security architectures.

Investigates a selected issue in public policy or leadership.

Investigates a selected issue in public policy or leadership.

This course explores key challenges in global development policy & our complicated roles as global citizens in the twenty-first century. We'll grapple w/key questions: Why some countries escape poverty, while others fail or see poverty worsen? How development economists & policy experts approached global development in the past? What roles do governments, aid agencies & stakeholders play in alleviating poverty? What's worked, what hasn't, & why?

Investigates a selected issue in public policy or leadership.

Applied Policy Clinics Topics Course