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GCOM 7850

IT-Driven Organizational Transformation

Course Description

"This course teaches the ""why"", the ""what"", and the ""how"" of digital transformation from the perspective of incumbent firms that are reinventing themselves to compete in the digital era. Students will learn about consumerization, democratization, datafication ad platformization, and how to drive a digital transformation journey. Teams of students will apply these ideas to a specific organization and help them plan their digital transformation."

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