GBUS 8399

Data Analytics and Leadership Judgment in Sports Contexts

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Course Description

Sports contexts provide an excellent vehicle by which to study how to use analytics as part of a leader's decision-making toolkit. How, for example, do you evaluate talent analytically, and decide how to construct, motivate, and compensate members of a team? While we can't know with certainty how a professional player (i.e., employee) will perform in the future, models can be built to analyze the past, thus make powerful statistical predictions.


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    Last Taught

    Spring 2026