GBUS 7292

Marketing Part II

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Course Description

Pre-Requisite(s): GBUS 7291

This course provides students with an introduction to consumer behavior and marketing analytics. Its goal is to expose students to difficult marketing issues that both U.S. and foreign companies face.


  • To Announced

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    5

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    Spring 2026

  • Rajkumar Venkatesan

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    Spring 2025

  • Kim Whitler

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    Spring 2025

  • Zhihao Zhang

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    Spring 2025

  • Serena Hagerty

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    Spring 2025

  • Samuel Levy

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    Spring 2025

  • Tami Kim

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    Spring 2024

  • Thomas Steenburgh

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    Spring 2023

  • Ronald Wilcox

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    Spring 2022

  • Luca Cian

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    Spring 2022

  • Lalin Anik

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    Spring 2021

  • Kimberly Steenburgh

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    Spring 2018

  • Kimberly Whitler

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    Spring 2017

  • Kathryn Steenburgh

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    Spring 2015

  • Kathryn Sharpe

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    Spring 2014

  • Paul Farris

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    Spring 2013

  • Sankaran Venkataraman

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    Spring 2012

  • Robert Spekman

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    Spring 2011