Mixed feelings about this class. On one hand, it doesn't require much work, Pr. Maxham is a great and fun guy, and the topic is really interesting . On the other hand, this class feels pretty disorganized. You will explore many programs permitting you to analyze data from consumers etc (which is really useful and interesting). but only at a superficial level so at the end you won't feel like you will have learned much. The final project is pretty cool though, it's interesting to do and can be used on your resume or during interviews.
Overall, I would recommend this class if you're looking for a lay back class, in which you won't have to put much work to get an easy grade.
COMM 4350
Customer Analytics & Brand Strategy
Last taught: Spring 2025
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☆ 1 Rating
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⏱ Hours/Week
Grade Distribution
Average GPA
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Students Measured
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1 Review
Instructor
5.0
Enjoyability
4.0
Recommend
3.0
Difficulty
4.0
Hours/Week
3.0